Where better communications strategies begin
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Set your communication goals
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Understand your audience landscape
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Build a strategy that sticks
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Make a message that lands
Get Clear, Get Strategic
Without the Guesswork
A proven planning system that gets specific. The same approach we’ve used with businesses, labs, and non-profits nationwide to cut through noise and connect with the communities they serve.
Real Tools From a PR Team
We’re Nii and Marcus, a team combining science, strategy, and storytelling. For years, we’ve helped people across the U.S. translate research into public messages. This workbook shares the exact system we use with every client, so you can build your strategy without starting from scratch.
You Might Be Wondering…
What format is it in?
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A downloadable PDF. Yours to keep, print, or reuse.
Is this tailored?
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Yes — this is especially helpful for science and health researchers doing community-facing work. However, this workbook can help you reach your community regardless of niche.
How Big is it?
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Its 20 pages of jam packed value, leading you step-by-step how to identify and reach your audience.
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That Sounds Great But...
Can I share it?
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Absolutely. Please do! This book is designed for anyone who should know about how to reach your target audience.
Will you email me more stuff?
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Only valuable content. And only if you subscribe to our newsletter, plus if you do you can always unsubscribe at any time. No hassle guarenteed.